News Zee Cinemalu celebrates its 2nd year anniversary MUMBAI: Zee Cinemalu, a full-time Telugu movie channel from Zee Entertainment Enterprises Limited (ZEEL), is completing yet another year of entertaining its Telugu Cinema lovers as the channel completes two years since its inception on 4th September 2016. Launched by Megastar Chiranjeevi unveiling the logo, Zee Cinemalu began its journey with ‘DilPai Super Hit’ as its brand line and became the first movie channel to have World Television Premieres among the movies channels, also introducing the concept of 7 Days – 7 Premieres, giving a fresh offering to movie lovers.
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