MUMBAI: What is it about Kumkum Bhagya that makes it more successful than the rest of the shows? Is it the chemistry of the lead pair, Sriti Jha and Shabir Ahluwalia, or the incomplete love story of Pragya and Abhi? The serial is in its fifth year and is still going strong when it comes to the TRP ratings.
TellyChakkar reveals the reasons it is such a huge success.
1] New generation leap: The serial recently saw a leap of five years, where the viewers saw the separation of the two actors and
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